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We build. You receive.

The Build track is done-for-you. We design and build the custom apps, automations, and operating platforms your business runs on — then deploy them, train your team, and hand over something that works the day it launches. You own the app and the IP.

2–3 wkBlueprint sprint
6–10 wkTypical build
30-DayLaunch hypercare
YouOwn the IP
The build ladder

Scope it. Build it. Keep it running.

The Blueprint is the paid scoping step that de-risks the build — most clients start there, then move into the full build with a clear plan and fixed expectations.

Start here · the bridge

Strategy & Systems Blueprint

$3K–8K2–3 week sprint · fixed fee

For owners who know something needs building but want it scoped before committing.

Start with a Blueprint
  • What the sprint produces
  • Discovery and intake workshop
  • Process and tool-stack mapping
  • Offer structure and pricing review
  • App and automation architecture
  • Clickable prototype (where applicable)
  • A 90-day action roadmap and written proposal
The build

Design & Build

$15K–40K6–10 weeks · phased delivery

For owners ready to replace the manual, held-together back end with a real system.

Book a discovery call
  • Everything in the Blueprint, plus
  • Core workflows and user roles
  • Custom app or operations platform
  • Integrations — CRM, forms, scheduling, payments
  • AI workflows and automations
  • QA, training, and a full launch package
  • 30 days of post-launch hypercare
Ongoing

App Care & Optimization

$1K–4Kper month · month-to-month, cancel anytime

For owners who want the system maintained and improving, not left to rot.

Add ongoing Care
  • What Care covers
  • Bug fixes and small feature work
  • Monthly system review
  • Automation and AI prompt tuning
  • Light reporting and KPI tracking
  • Priority response window
  • Quarterly strategy session
What you get

Deliverables, not just decks.

Every engagement produces tangible artifacts your team can actually use after we leave the room.

01

Strategic Blueprint

A documented plan covering goals, offers, systems, and 90-day priorities.

02

Custom App / Tool

A live, branded application built for your real workflows — not a templated SaaS skin.

03

Automations

Make / Zapier flows that quietly remove the manual work between your tools.

04

AI Workflows

Internal assistants and drafting tools powered by an LLM you own and control.

05

Integrations

CRM, forms, scheduling, payments, and email — connected to one source of truth.

06

SOPs & Training

Written playbooks and recorded walk-throughs so the team runs it without us.

07

KPI Dashboard

One screen showing what's moving — leads, proposals, revenue, operational load.

08

Launch Package

QA, training, walk-through video, and 30-day hypercare so launch day isn't a cliff.

AI & tech stack

Tools you own and can bill directly.

We build on platforms your business controls. AI usage is metered, not bundled into bloated seats — so lighter clients stay cheap and heavier workloads scale predictably.

Core workspace

Notion / ClickUp

  • Client portals and SOP libraries
  • Project and CRM views
  • Owner-style dashboards
Automation

Make & Zapier

  • Lead → CRM → email handoffs
  • Booking → onboarding flows
  • AI-assisted decision routing
AI layer

OpenAI / Claude API

  • Custom assistants and copilots
  • Draft and review workflows
  • Pass-through billing — you own the account

Pricing breaks into platform cost, AI usage, and management — never one vague monthly fee.

Build questions

The things owners ask first.

Who owns the app and the IP?
You do. You own the application and all IP we deliver. We retain the right to reuse generic patterns and components across other engagements.
How do payments work?
Project work typically splits 40% up front, 40% at a major milestone, and 20% on launch. Smaller engagements run 50/50. Care & Optimization is monthly, billed in advance.
What about software and AI costs?
Third-party platforms — Notion, ClickUp, Make, OpenAI/Claude API — are billed directly to your accounts wherever possible. We manage setup, tuning, oversight, and pass-through billing where required.
How long does a typical build take?
The Blueprint runs 2–3 weeks. A typical build runs 6–10 weeks depending on integrations and complexity. Every proposal includes a phased timeline.
What if scope changes mid-project?
Every contract includes a written change-request process. Small shifts are absorbed; larger changes get a short addendum with the new scope and cost before we proceed.
Do you offer support after launch?
Yes. Every build includes 30 days of post-launch hypercare. After that, App Care & Optimization covers monthly maintenance, small features, and quarterly strategy.